Inside Rochelle Humes life as successful businesswoman as she brings out cookbook

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Rochelle Humes really is a superwoman. Alongside being a brilliant wife to hubby Marvin Humes and fantastic mum to Alaia-Mai, seven, Valentina, three and nine month old baby Blake, she’s also a successful businesswoman.

Last year during the height of the pandemic the mum-of-three launched My Little Coco, a skin and hair range for babies, which has already become a bestseller in Boots and later this year she’ll also be releasing her first ever cookbook. Not to forget she also released beautiful clothing lines with Very and New Look, which fans went crazy for.

However, alongside these business ventures Rochelle also works as a presenter, is a parent and makes time for everyday house chores.

Let's take a closer look at her success as a businesswoman…


Rochelle Humes’ baby brand

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When Rochelle first announced she was launching My Little Coco, a skin and hair care brand for babies, people were a little surprised (but delighted) at the new business venture.

The then mum-of-two had previously launched successful clothing ranges with Very and New Look, so dipping her toe into the world of skincare seemed a little like the unknown, but Rochelle described it as a “passion project”.

The cruelty-free vegan brand offers gentle hair and skincare for babies at affordable prices, that is also paediatrician and dermatologist approved.

The venture had been in the making for three years and when asked by one of her Instagram followers what made her want to start a babycare brand, she said: "Being a mum that like most are super wary of what we use on our little ones.

“I've shopped and tried SO many products over the last 6 years and i wanted to bring the high-end quality and standard of ingredients to a high street price.”

The range, which initially launched with seven baby products, now has 27 and it’s not stopping there, as the self-acclaimed "Boss Mama" recently took to her Instagram stories to tell her 2.1 million followers that there’s more items on the way.

Sitting at her kitchen table in an oversized grey sweatshirt, the mum said: “I’ve got lots of new stuff launching for the winter really, October and November, which will just be brilliant.

“I’m honestly so excited. People keep saying to me how much they love the range, which I adore but I’m like you’re really going to love it at the end of the year, I can’t wait for you to all see.”

We can’t wait either!

Rochelle Humes’ cookbook

Rochelle’s most recent venture is the launch of her very own cookbook called At Mama’s Table: Easy and Delicious Meals From My Family To Yours, which will feature 90 of her favourite go-to meals.

The ex-singer, who’d regularly post pics of her tasty home cooked meals on Instagram, revealed that the idea for her cookbook actually started in lockdown, after a friend suggested she should write down all her recipes for her kids.

Sharing the good news, Rochelle posted a picture of the book’s front cover where she’s standing in her kitchen, looking radiant in a green cardigan and blue jeans.

“Over the first lockdown while we all had a lot of time on our hands, a friend said to me that I should start writing down all of my recipes for my kids…because one day they’d really appreciate it…Soooo that’s exactly what I did…

“What I didn’t realise was that you would all love it as much as they would…honestly you’re all so supportive of me I get SO many messages daily asking how I’ve made dinner or what my hacks are getting veggies down my babies and for my weaning tips…well now you have all the answers..

“I really hope you love it as much as you hoped to…"

Rochelle’s followers all seemed to be very happy at the news, including her celeb pals as Lucy Mecklenburgh commented: “Congrats! Your meals always look insane” and Clara Amfo added: “FAB!”.

Recently we were also given a glimpse of the back of the book via her Instagram stories, where Rochelle can be seen tucking into a wrap, followed by a picture of a spicy chicken curry and salted caramel pavlova…we’re looking forward to getting those recipes.

Rochelle Humes’ home

In the midst of coming up with innovative new products for My Little Coco and writing books, Rochelle still finds time to make her home look beautiful which she documents on her home Instagram account.

Some of her interior work has been amazing and recently she shared her modern nursery transformation for baby Blake.

The monochrome room had a subtle animal theme running through it, with a leopard print carpet and elephant table lamp. There was also a big cot for Blake and a double bed, just in case either Rochelle or Marvin needed to sit with him the night.



Another gorgeous room she worked on was for her daughter Valle, which when Rochelle was finished with it, looked fit for a princess.

Having removed her daughter’s cot, she added in a large white four poster bed, with big cosy pink cushions, white bedding and a side table.

There wasn’t much else that needed doing as the rest of the interior was perfect, with blush pink walls and a huge glass chandelier.


We can't wait to see what Rochelle's got up her sleeve for 2022, we're sure it's nothing short of brilliant.

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